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Also see http://arianesherine.blogspot.com/2008/0... .
£23400 seems rather expensive - someone in that thread points out that an ordinary bus only costs £508. Wouldn't this be better? People would be more likely to sign up (with the currently proposed figure, many may see it as a huge waste of money); you'd get far more advertising time/buses for the same money; and if it falls short, you could still use whatever money you get to buy some buses. There's already enough signatures for 1 bus at this rate, but a long way to go to get £23400...m, 12 years ago.