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As ever I recommend using charities NOT dubious commercial sites - many of which have been advertized here!
I have discussed carbon-offset planting with the Woodland Trust in the past, and while i believe they do plant new trees after receiving donations, they are a very conservative, government-oriented organization. They have been somewhat disinterested in this project, preferring celebrity-led mass media events etc. focussing on saving ancient woods etc.
I have recommended Trees for Life http://www.treesforlife.org.uk/ as the best partners for this pledge. They are a small, more dynamic, more ecologically-minded charity.Simon Holledge (Pledge Creator), 14 years ago.